Spotify for Podcasters offers creators a comprehensive platform to launch, expand, and monetize their podcasts. Our goal was to rebrand and develop a campaign that positioned the platform as the preferred choice for both new and experienced podcast creators.

We created a brand identity that was accessible to novice creators while still being respected by podcasting professionals. The visual system employs graphic elements to portray the platform as a supportive tool. It emphasized the empowerment of the creator, providing them with the tools to forge human connections through the power of podcasting.

Role

Motion Design